Ep 11 - Vince Andrich

Marketing and branding are an important part of getting a product out to the people who need it. It doesn’t matter how good your product is, you need to find an effective way to make sure that people hear about it. Today’s guest has a lot to say about the necessity of marketing and promoting your product. Listen in to hear from Vince Andrich, Chief Brand Officer for Jym Supplement Science. In today’s episode, he discusses some of the jobs he’s had, what he thinks people should know as they’re starting out, and the need for marketing and promotion.

Topics Discussed in Today’s Episode:

• Vince’s career trajectory
• The flavor system
• Whether Vince owns his recipes
• What you should know when you’re starting out
• The difference between people like Steppani and brands who are more “all-flash no cash”
• MuscleTech’s story
• Vince’s thoughts on finding unwanted ingredients in supplements
• Whether Vince sees a lot of new products coming to market
• Whether the nature of the market is cyclical
• The need to market and promote your product
• The importance of having a true story behind your product
• How Vince manages his personal time and keeps a balance
• The best investment Vince spend $500 or less on
• Who Vince looks to as a coach
• The book Vince has re-read the most

Resources:

Business Beyond Performance on Instagram

Email Business Beyond Performance at: [email protected]

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Vince Andrich